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    "Long Beach Alliance" Launches Website

    (April 26, 2005, updated April 27) -- The "Long Beach Alliance" has launched a website, saying the group is a "coalition of Long Beach residents, community leaders and businesses who are united in our belief that it is time to improve our airport, while maintaining the current strict limits on the number of daily flights"...but (as of today) not identifying its members and remaining vague about future plans.

    "We have joined together to engage in a dialogue with our community so that the people of Long Beach have a clear understanding of the issue," says [also .com], adding in pertinent part:

    • That this is about improving the airport -- not expanding it. Nobody wants more flights.

    • That improving our airport will mean making the facility more comfortable, safer and more convenient for passengers and airport personnel.

    • And that investing in an improved airport will pay off in new jobs and greater opportunities for our city -- today and well into the future.

    As of April 26, the website's "In The News" link posts three Long Beach Press-Telegram articles, a PT editorial and a Beachcomber opinion column by Les Robbins.

    The site also includes a "Pledge to the Community."

    The website invites LB residents to "Make Your Voice Heard: Call Your City Council Member at 800-[and a number]."

    But LB City Councilmembers don't have an 800 number.

    The web site also invites visitors to "Make your voice heard on this issue: Write your City Councilmember by entering your zip code here."

    But the website doesn't say exactly what message is being sent before the visitor clicks "submit."

    [update] On April 27, a reader emailed us to say that if one hits the "submit" button "it takes you to a page that has the full text, where you (supposedly) can change it to whatever you want and/or add anything you want."

    Related coverage:

  • "Long Beach Alliance" Hires East Coast Media Message Mavens Amid Still-Murky Campaign Re LB Airport

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