(Oct. 2, 2018, 10:30 p.m.) -- LBREPORT.com has learned that city management will spend nearly $100,000 to send what it calls "informational mailers" with "unbiased voter information" that it says doesn't advocate a "yes" or "no" vote and will target 90,391 households on Charter Amendments AAA-DDD, ballot measures sought by Mayor Garcia, supported by City Auditor Doud and put on a special November 6 special election ballot without dissent by the City Council.
City of Long Beach Public Affairs Officer Kevin Lee confirmed the arrangement and added that the City will also put a one page insert into City-operated utility bills with a not-yet-determined printing cost without increasing the postage cost of mailing. [Scroll down for further.] |
In an Oct. 2 email in response to an inquiry from LBREPORT.com, City Public Affairs Officer Kevin Lee stated:
The City will be providing unbiased voter information similar to what it has done in the past for measures placed on the ballot by the Long Beach City Council. The City Attorney's Office has reviewed all documents to ensure the material is informational only to describe the practical effects of the proposed charter amendments and does not advocate a yes or no vote on the measures. The City has a contract with EDH & Associates in the amount of $99,430.10 to design, produce and mail the materials to voters, based on the approved Fact Sheets and Frequently Asked Questions posted on the City’s Charter Amendment website. The mailings will reach 90,391 households, with each household receiving two different informational mailers, at a cost of $0.55 per mailer for design, production and postage. Additionally, the City will provide a one page insert into the utility bill. The cost of the utility bill insert printing cost has not yet been determined, but will consist of reproduction costs only and will not require any increase in the cost of postage to include in the utility bill. For more information about the Charter Amendments, please see the below memo or visit www.longbeach.gov/CharterAmendments During the June 2018 Measure M campaign, city management used the same political consulting firm to send three "informational" mailers to 63,741 households of known voters.
As previously reported by LBREPORT.com, City Manager Pat West responded to a question from Caroline Byrnes at the Aug. 29 "Beer and Politics" that the City was considering an expenditure of between $50,000 and $100,000 to send informational materials on the four Charter Amendments. LBREPORT.com is aware of at least one "informational flier" on the four Mayor-proposed Charter Amendments distributed at a late September community meeting conducted by Councilman Daryl Supernaw. LBREPORT.com provides its salient text below accompanied by our opinions/comments.
As previously reported (first again) by LBREPORT.com, city management agree to spend roughly the same nearly $100,000 sum to hire the same firm to send three "informational mailers" to likely voters regarding City Hall's June 2016 Measure M (utility revenue transfer/diversion.) As also previously reported by LBREPORT.com, the City Clerk estimated the base cost of a special November citywide election is $470,000 for the first measure with an incremental a cost of $45,000 for each additional measure. On the afternoon of August 7, the Council voted
During the Measure M campaign, city management used the same political consulting firm to send three "informational" mailers (with text prepared/approved by the City) to basically the same number to 63,741 households of known voters. The "informational" materials described Measure M as restoring a long-standing previous utility revenue transfer practice, which was In July 2018, four LB taxpayers (including retired Councilwoman Gerrie Schipske) filed a complaint with CA's Fair Political Practices Commission alleging the content of City Hall's "informational" flier amounted to advocacy and alleged four electeds (Mayor Garcia and Councilmembers Richardson, Andrews and Price) had used city resources to send advocacy materials. Within weeks, agency staff cleared all four electeds, indicating it found insufficient evidence of the allegations against them, but in its correspondence didn't mention any investigation of the taxpayers' allegations regarding the content of the City's Measure M "informational fliers." The agency has since indicated it has no investigation ongoing regarding the City's Measure M "informational" material.
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